Sales and Marketing (Videos): 13 Track Selling Step 5: Fill the Need

Duration:

0.32 hrs

Description:

During Step Five of the Track Selling System, Fill the Need, all the careful groundwork you've been laying will begin paying off. You now show your prospects precisely how your product or service solves their problems or fills their needs. You also help your prospect make positive decisions about your product or service, as well as the price. During this program, you'll learn how to use the Feature/Benefit/Reaction sequence. You'll also learn how to appeal to your prospect's needs, not necessarily to the consumer's.

Topics Include:

• Introduction
• Feature/Benefit/Reaction Sequence
• The Heart of Your Presentation
• Features and Benefits
• Summary

Minimum Requirements:
P500+ Processor, 128MB of RAM; Windows 2000, 2003, XP, Minimum screen resolution 800x600, Internet Explorer 5.5 or higher; Windows Media Player 9.0 or higher; Flash 8.0 or higher; 56K minimum connection; broadband (256 kpbs or higher) connection recommended; Javascript, DHTML and cookies enabled; Sound card with speakers or headphones strongly recommended.